ProjectsJune 15, 2024

Equannabis — Roots of a New Industry

David Cardenas
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Equannabis is one of Ecuador's first companies to build a legal, sustainable cannabis and hemp operation — and they needed a film that told that story honestly. As director, cinematographer, and editor, I spent time with the team across Ecuador's coastal and highland regions, documenting the early days of the company: the first harvests, the science behind their process, and the people driving it forward. The result is a short documentary that treats its subject with the same seriousness the company brings to its work.
Full production — development, shooting, and post-production handled independently.
  • Direction & cinematography: handheld, natural light, observational style
  • Editing: paced to reflect the rhythm of agricultural work, not a corporate pitch
  • Sound: location audio + original score
  • Client: Equannabis · Cáñamo Industrial Ecuador
  • Type: Brand documentary
  • Camera: Sony A7 III · 24–70mm + 35mm prime
  • Location: Ecuador
  • Duration: Short form